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Elon Musk’s X Removes Bitcoin and MAGA Emojis from Its Hashtags

In a move that has left the crypto community scratching its head, Bitcoin and crypto hashtags on social media platform X no longer display emojis automatically. The change, which appears to have occurred without any public announcement from X, has sparked confusion among users.

Background

X, formerly known as Twitter, was once home to Jack Dorsey’s vision of a decentralized social media platform that supported the use of Bitcoin and other cryptocurrencies. In 2020, Dorsey introduced branded emojis for Bitcoin and other popular cryptocurrencies, including Ethereum and Binance Coin (BNB). The move aimed to promote the adoption of digital currencies and create a unique identity for each cryptocurrency.

The Removal of Emojis

Users on X started reporting that their posts with #bitcoin hashtags no longer displayed the characteristic blue emoji. Further investigation revealed that other popular crypto hashtags, such as #bnbchain and #cryptocom, also lost their emojis. The removal seems to have occurred without any prior warning or announcement from X.

Affected Hashtags

As of Friday’s European morning hours, several crypto-related hashtags were affected by the emoji removal:

  • #bitcoin: Once displayed a blue checkmark symbolizing Bitcoin
  • #bnbchain: Featured an orange-colored Binance logo
  • #cryptocom: Showcased a green-tinted Crypto.com logo

Other notable mentions include the #MAGA hashtag, which previously featured a red-and-blue emoji. This change occurred ahead of Republican candidate Donald Trump’s scheduled appearance at the Bitcoin 2024 conference in Nashville.

The Impact on X and Cryptocurrency Communities

X’s decision to remove emojis from crypto-related hashtags has sent shockwaves throughout the digital currency community. The removal may be seen as a minor inconvenience for users, but it also raises questions about the platform’s commitment to supporting cryptocurrency adoption.

A Look Back at Emoji History on Twitter (and X)

Emojis have been an integral part of social media platforms since their inception. On Twitter (now X), emojis were used to convey emotions and create a more engaging user experience. The introduction of branded emojis for Bitcoin and other cryptocurrencies in 2020 aimed to differentiate each asset from its competitors.

The Cost of Emojis on Twitter (X)

When the platform first introduced branded emojis, companies like Crypto.com reportedly paid up to $1 million to add a unique symbol after a designated hashtag. This move was intended to help businesses stand out and create a buzz among consumers.

Conclusion

The removal of emojis from crypto-related hashtags on X has left users wondering about the reasoning behind this change. As the cryptocurrency community continues to adapt to new developments, it’s essential for platforms like X to provide clear communication and transparency regarding updates that impact their user base.

While some may view this development as minor, others see it as a significant shift in X’s stance on supporting digital currencies. The future of emojis on X remains uncertain, but one thing is clear: the platform must prioritize open communication with its users to avoid confusion and maintain trust within the crypto community.

Sources

  • NEW: BITCOIN HASHTAG ICON HAS BEEN REMOVED FROM@Xpic.twitter.com/UvDd9DozOG— DEGEN NEWS (@DegenerateNews)July 26, 2024
  • Love the little emoji for#MAGA!!!pic.twitter.com/JW7FPvk3de— 𝓓𝖗. 𝓥𝖔𝐱 𝓞𝖈𝖚𝖑𝖎, 𝐌𝐃 👁️‍🗨️ (@Vox_Oculi)July 18, 2024